car rental logo ideas

this is a project idea proposal,"renting an electric car" and we will walk you through the customer journey of this service in its current development phase. region blekinge and green charge sydost are potential stakeholder for this project. this is sven and sven is in need of a way of transportation. sven needs to attend a conference and then visit his bank. finally get back to bth. this means that sven needs a flexible way of transportation. should he take the bus

go by bike or airplane? neither of these are suitable right now and sven doesn't own a car. what is sven is supposed to do? well, let's do some research! sven remembers that he has a smartphone in his pocket and says to himself: -- "let's google it!" but unfortunately... google couldn't help him this time. then he remembered someone the other day that told him about renting an electric car at bth. and only at a price of 50 crowns. isn't that great!?

sven went to the website of this service and started the first-time-customer registration process. luckily sven is a student at bth, he has a driving license and a credit card -- which are the requirements of this service. what is left, is to agree with the terms including the insurance and... who actually reads all of this? sure, "i agree". fortunately sven is in a good mood and his customer experience isn't negatively affected by the registration process this time. sven is excited to try out an electric car for the first time and walks happily to the location of the car, which is located at campus.

when sven approaches the vehicle he sees that the only thing he has to do is to swipe his student card at the charging post. he then unplugs it and drives away. sven takes the car to his conference. after that he went to the bank. since he still got some time left with the car -- he could go wherever he wanted and still get back to bth in time, being flexible and not being committed to a bus schedule. the service provides sven a high customer experience. when sven gets back he simply plugged the cable back to the charging post

and his part of the deal is now done. and then he walks away. according to the agreement, sven would have to pay additional fees if he would exceed the rental time or or damaged the car somehow. but sven managed to stay out of trouble.

car rental logo ideas,this would have been a negative customer experience. this is how sven's experienced the service throughout his customer journey. thank you for taking part of sven's customer journey. if you have any thoughts, questions or ideas -- sven would be more than happy to hear them.